Speakers

Jakub is responsible for translating large scale e commerce and consumer research into actionable insight for postal operators worldwide. He plays a central role in shaping IPC’s understanding of how online shoppers choose delivery options, how these preferences evolve over time, and what this means strategically for national posts operating in increasingly competitive last mile markets. Jakub leads analytical work across IPC market research, including the Cross Border E commerce Shopper Survey, providing member posts with detailed evidence on delivery location choice, out of home (OOH) adoption, parcel locker usage, dwell time, returns behaviour and sustainability expectations. His work helps postal operators benchmark their performance against peers, identify structural differences between markets, and anticipate where consumer behaviour is moving next – especially around international e-commerce, OOH and e-commerce strategy overall.